Prince Ea’s “THE PEOPLE VS. THE SCHOOL SYSTEM” YouTube Video Goes Viral with Blackmagic's URSA Mini 4.6K

Prince Ea’s “THE PEOPLE VS. THE SCHOOL SYSTEM” YouTube Video Goes Viral with Blackmagic's URSA Mini 4.6K

YouTube star, Prince Ea, has teamed up with production company, Shareability, to look at a few different areas of the future, including education, withNeste's Pre-order the Future campaign.Neste is a Finnish renewable energy company, and together with Prince Ea, they are exploring how to use new types of renewable raw materials to develop long term sustainability.

Over 50 LED lighting systems deployed at Celebro Media Studios

Over 50 LED lighting systems deployed at Celebro Media Studios

Rotolight, the award-winning British LED manufacturer, has been chosen as the exclusive LED lighting supplier to Celebro Media Studios, the UK’s first 4K television studio. Established just over two years ago in London’s West End, Celebro Media Studios is specifically designed for live television applications.

Tackling the Pokemon GO Phenomenon & The Future of Augmented Reality

Tackling the Pokemon GO Phenomenon & The Future of Augmented Reality

University of Advancing Technology Professor Hue Henry, Game Programming, Virtual Reality and Augmented Reality teacher, answers a few questions about the new Pokemon GO phenomenon and where the future of augmented reality lies.ProductionHUB:Do you foresee other apps like this in our future or how might other companies and brands useaugmented reality to their advantage?

Panasonic Announces Pricing/Availability of New 4K Integrated High-Power Zoom Lens UX Camcorder Series

Panasonic Announces Pricing/Availability of New 4K  Integrated High-Power Zoom Lens UX Camcorder Series

Panasonic today announced availability and pricing for the first two models in its new UX series of professional 4K camcorders, the UX Premium Model AG-UX180and the UX Standard Model AG-UX90. The UX180 and UX90 begin deliveries in December andNovember, respectively, with suggested list prices of $3,795 and $2,295.

Panasonic Launches Another New 4K VariCam

Panasonic Launches Another New 4K VariCam

Panasonic announced a new "cinema-ready" version of its VariCam 35 aimed at high-end Hollywood studio customers. Jointly developed with Codex, the Panasonic VariCam Pure is a modular camera system with integrated 4K uncompressed recording at up to 120fps thanks to a new V-Raw 2.0 recorder design.

Rental House Profile – Imagecraft Productions

Rental House Profile – Imagecraft Productions

Production rental houses are not new; they’ve been around since the1920s. There are hundreds of them in Los Angeles and they’re allwaiting for a director or producer to call and rent equipment fromthem.

Back that Asset Up: Storage & Asset Management

Back that Asset Up: Storage & Asset Management

Every technology change brings new benefits and new challenges. The shift in media production to digital file-based systems has sped up the process, multiplied the creative power of editing tools, and enabled collaborative workflows that could never have been imagined with film or tape. They have also brought new challenges to the storage and retrieval side of the equation.

EOS 5D Mark IV Offers DCI 4K and Dual Pixel Raw

EOS 5D Mark IV Offers DCI 4K and Dual Pixel Raw

The EOS 5D Mark IV, presented as the tool for photographers in pursuit of the perfect shot offers a 30.4 megapixel sensor with wide exposure latitude, 7 fps, built-in Wi-Fi and GPS and comes with two new lenses, EF 16-35mm f/2.8L III USM and EF 24-105mm f/4L IS II USM.

Aspen's FuseMedia Moves into 4K Production with Panasonic AG-DVX200 4K Large-Sensor Handheld Camcorder

Aspen's FuseMedia Moves into 4K Production with Panasonic AG-DVX200 4K Large-Sensor Handheld Camcorder

When FuseMedia (Aspen, CO) was founded a decade ago, it was among the first companies dedicated to the production of online video. According to Production Director Chris Macdonald, FuseMedia has been committed to creating "engaging, brand-specific, and emotionally packed" HD video as a marketing tool for business across the Rocky Mountain West, and has now moved into 4K production with its purchase of Panasonic’s AG-DVX200 4K large-sensor camcorder.

Mobile TV Group Hits the Road with All 4K/HDR Live Sports Truck

Mobile TV Group Hits the Road with All 4K/HDR Live Sports Truck

Mobile TV Group (MTVG) has launched an end-to-end 4K and HDR mobile production unit, designated 39 FLEX, incorporating 12 Sony HDC-4300 live camera systems and using Sony’s BVM-X300 4K/HDR master monitor for critical viewing. Powered by Sony’s 4K/HDR broadcast production technology, 39 FLEX makes live sports production in 4K/HDR a practical reality.

DP Luke Sauer Shoots Upcoming ‘Rodeo Horror’ Flick Lasso With Panasonic VariCam 35 4K Cinema Camera/Recorders

DP Luke Sauer Shoots Upcoming ‘Rodeo Horror’ Flick Lasso With Panasonic VariCam 35 4K Cinema Camera/Recorders

Director of Photography Luke Sauer has completed shootingthe upcoming feature Lasso with Panasonic VariCam 35 cinema camera/recorders. Currently inpost-production, the film is slated for an early 2017 release.

Exclusive Interview: DP Eve Cohen Shoots BE SOMEBODY with the Canon C300 Mark II

Exclusive Interview: DP Eve Cohen Shoots BE SOMEBODY with the Canon C300 Mark II

Up-and-coming DP, Eve Cohen, who is also the co-founder of crowdfunding film financing company Seed&Spark, recently released BE SOMEBODY using the Canon C300 Mark II. BE SOMEBODY tells the story of pop superstar, Jordan Jaye and his budding friendship with small-town girl, Emily Lowe, and is directed by Joshua Caldwell. Both Eve and Joshua sat down with ProductionHUB to discuss the film, Virtual Reality and why they chose to shoot with the Canon C300 Mark II.