Utah-based production company Lenzworks recently shot the second season of Relative Race, a co-production with broadcast partner BYUtv, with a dozen VariCam LT 4K cinema camcorders. An ingenious pairing of a race against time with a genealogy hunt, Relative Race pits four couples against each other in a race from Miami, FL to Boston, MA, with required stops along the way to complete challenges, then meet and stay with relatives they previously didn’t know existed. The prize for the winning couple: $50,000.
Short films can be extremely challenging to create, but when they are executed properly, they successfully push the boundaries of film to the extreme. Adobe Stock's new challenge series pushes filmmakers around the world to create videos from stock footage alone. Working with San Francisco-based design & moving picture company Skycar Creative, Adobe Stock is bringing stories from artists all around the world to life through short films made entirely with Stock video assets with a new web series, titled “Depth of Field.”
RED is pleased to introduce the highly-anticipated RED EPIC-W and new WEAPON cameras to content creators everywhere. Each camera combines the compact and intuitive design of the DSMC2 form factor with RED’s latest sensor technology, HELIUM 8K S35. The HELIUM sensor maintains RED DRAGON’s reputation of delivering superior image quality and massive dynamic range, all while incorporating groundbreaking 8K resolution in an S35 frame.
When I got the delivery of the Blackmagic Design Micro Studio Camera 4K, I was instantly very curious. I am thinking to myself, OK, a small 4K camera, not exactly a brand new idea. So how would it stack up? What would the image quality be? There are other cameras in the small 4K space that make really nice images, so what would set the Blackmagic Design 4K Micro apart from the rest? Get ready for an interesting twist on how Blackmagic delivered with really solid, exceptional picture quality.
Seminole Productions, the video production unit of Florida State University’s College of Communication and FSU Athletics partner, recently invested in Panasonic’s VariCam LT 4K camcorder to shoot cinematic features and opens for display on the state-of-the-art Panasonic large-format LED video boards that are installed throughout Doak Campbell Stadium.
YouTube star, Prince Ea, has teamed up with production company, Shareability, to look at a few different areas of the future, including education, with Neste's Pre-order the Future campaign. Neste is a Finnish renewable energy company, and together with Prince Ea, they are exploring how to use new types of renewable raw materials to develop long term sustainability.
Rotolight, the award-winning British LED manufacturer, has been chosen as the exclusive LED lighting supplier to Celebro Media Studios, the UK’s first 4K television studio. Established just over two years ago in London’s West End, Celebro Media Studios is specifically designed for live television applications.
University of Advancing Technology Professor Hue Henry, Game Programming, Virtual Reality and Augmented Reality teacher, answers a few questions about the new Pokemon GO phenomenon and where the future of augmented reality lies. ProductionHUB:Do you foresee other apps like this in our future or how might other companies and brands use augmented reality to their advantage?
Panasonic today announced availability and pricing for the first two models in its new UX series of professional 4K camcorders, the UX Premium Model AG-UX180 and the UX Standard Model AG-UX90. The UX180 and UX90 begin deliveries in December and November, respectively, with suggested list prices of $3,795 and $2,295.
Panasonic announced a new "cinema-ready" version of its VariCam 35 aimed at high-end Hollywood studio customers. Jointly developed with Codex, the Panasonic VariCam Pure is a modular camera system with integrated 4K uncompressed recording at up to 120fps thanks to a new V-Raw 2.0 recorder design.
Every technology change brings new benefits and new challenges. The shift in media production to digital file-based systems has sped up the process, multiplied the creative power of editing tools, and enabled collaborative workflows that could never have been imagined with film or tape. They have also brought new challenges to the storage and retrieval side of the equation.
The EOS 5D Mark IV, presented as the tool for photographers in pursuit of the perfect shot offers a 30.4 megapixel sensor with wide exposure latitude, 7 fps, built-in Wi-Fi and GPS and comes with two new lenses, EF 16-35mm f/2.8L III USM and EF 24-105mm f/4L IS II USM.
When FuseMedia (Aspen, CO) was founded a decade ago, it was among the first companies dedicated to the production of online video. According to Production Director Chris Macdonald, FuseMedia has been committed to creating "engaging, brand-specific, and emotionally packed" HD video as a marketing tool for business across the Rocky Mountain West, and has now moved into 4K production with its purchase of Panasonic’s AG-DVX200 4K large-sensor camcorder.
Mobile TV Group (MTVG) has launched an end-to-end 4K and HDR mobile production unit, designated 39 FLEX, incorporating 12 Sony HDC-4300 live camera systems and using Sony’s BVM-X300 4K/HDR master monitor for critical viewing. Powered by Sony’s 4K/HDR broadcast production technology, 39 FLEX makes live sports production in 4K/HDR a practical reality.
Director of Photography Luke Sauer has completed shooting the upcoming feature Lasso with Panasonic VariCam 35 cinema camera/recorders. Currently in post-production, the film is slated for an early 2017 release.
Up-and-coming DP, Eve Cohen, who is also the co-founder of crowdfunding film financing company Seed&Spark, recently released BE SOMEBODY using the Canon C300 Mark II. BE SOMEBODY tells the story of pop superstar, Jordan Jaye and his budding friendship with small-town girl, Emily Lowe, and is directed by Joshua Caldwell. Both Eve and Joshua sat down with ProductionHUB to discuss the film, Virtual Reality and why they chose to shoot with the Canon C300 Mark II.
George Matus was 11 years old when he flew his first drone. "I was immediately hooked," the young man tells me with a grin. By age 16 he was competing as a professional drone racer and acting as a test pilot for new aircraft. Now 18, he recently finished high school but decided to defer college, opting instead to pursue a fellowship offer from tech billionaire Peter Thiel. He used that money to start his own company, Tealwhich today is launching its first product, a consumer facing drone that a beginner can easily fly with an iPhone to capture 4K video. The difference between Teal's first drone and the competition is that this unit can also perform like a racecar, reaching speeds of 85 miles per hour while flipping, diving, and performing barrel rolls.
A Beautiful Planet is the seventh IMAX film to be shot in space by the astronauts, and was produced by the same IMAX space team that most recently did HUBBLE 3D and Space Station 3D. The film is a look at the human impact on planet earth as seen from the vantage point of the International Space Station. The film also gives the viewer a glimpse into the day-to-day life aboard the orbiting outpost that has been continually occupied since 2000.
Composer, musician, and producer Megan Cavallari has a knack for creating music that industry legend Richard Kraft recently called “amazing and earworm candy.” From film and television soundtracks to stage musicals to being the official composer of the NHL’s Los Angeles Kings, the award-winning Philadelphia native has managed to land at the top of a her profession (despite the fact that less than 1% of all professional composers are females). Megan writes about her experience in the biz.
VFX Legion's remote artist, Kim Fogelberg, was interviewed to be featured as our VFX Artist of the Month.
It’s a bird, it’s a plane, it’s a… Drone Cowboy. Nick Swartzendruber, cinematographer and founder of Drone Cowboys, and his team have taken to the skies to capture aerial cinematography using unmanned aerial vehicles (UAV.) With the goal of “telling a story rather than shooting scenery,” Drone Cowboys shoots for the likes of Red Bull, Apple, Bloomberg, Outdoor Channel and more.
We as a society spend millions of dollars a year in search of happiness, whether it's from the clothes we wear, the places we travel, or the technology we use. But how much power and influence does a positive mind have over happiness? Documentarian Adam Shell (“Put the Camera on Me” and “Finding Kraftland”) wanted to know the answer - so he asked.
UFC fans who are early adopters of 4K TV technology will have the opportunity to watch Saturday's UFC 200 in the fledgling high-resolution format. The UFC will produce a completely separate 4K telecast of the event that will be made available to PPV buyers via both DirecTV and the NeuLion-powered UFC.tv app. It will be DirecTV’s first live PPV offering in 4K, and the UFC.tv digital ticket will boast the first-ever live OTT stream in 4K.
We've all heard it. This new technology is the best thing to happen to video since the Kinetoscope. It will truly change the way we view programs. Jump on the bandwagon now or be left behind. While that holds for most over-hyped “revolutionary Technology”, that is not the case for 4K. 4K is different because it is an evolutionary technology. It is just a logical extension of what is already out there. What's more, most people who see it actually want it.